Kimono = hat
Found this photo at an antique store a couple months ago:
An excellent illustration of the important principle that for men, kimono = hat. (Not cap. Hat.)
A few decades ago, every man could wear one and look good. Nowadays, it's still possible, but a lot harder. Most men need a boost from either circumstance (Kimono: I'm performing traditional Japanese music! Hat: I'm playing trombone in a ska band!) or age (Kimono: I'm 70! Hat: I'm 70!). And if you fail to pull it off, well, you feel kind of awkward.
That seal at the bottom left says "Igarashi" (五十嵐), by the way.
Here's a close-up of the sake distribution nexus:
The brand of choice: Shirayuki ("White Snow", add a Hime ["princess"] for "Snow White"). Nice wig on the right, too. You won't see that outside of a wedding or a chindon'ya these days. Well, maybe in Kyoto.
The woman in the middle is still going strong as a type, though. I think I bought a beer from her just last week.
Leonardo Boiko:
Kimono: I’m an obvious foreigner! Hat: I’m an obvious foreigner!